Clouds
exhibition design
branding
photography
temporary art installation
by Michael Pendry
case
Artist Michael Pendry always surprises and amazes people with his large scale installations. For his project CLOUDS he created a surreal scene made of 40.000 white polyurethane strings forming a sky in the nave of Heilig Geist church in Munich. The use of video beamers, sound effects and LEDs create a magical atmosphere of colour, light and sound.
design
Like all these strings are forming a sky, the typographic visual turns letters into a vivid icon. Dramatic clouds in combination with bright colours and an artistic typeface characterize the entire exhibition design on folders, flyers, banners, posters and merchandise.
